Phoning for Millennials

"Reader’s Digest commissioned Della Volpe’s Cambridge, Massachusetts, firm, SocialSphere Strategies, to poll young voters using the Internet. Their strategy was to conduct the survey online. The purpose was to gauge the differences between the favorability of Obama, Clinton, and McCain among Millennials. The results show that the horse race is less close than polls would have you believe. Lately, the polls have had Obama and McCain basically in a tie, but according to the results, amongst Millennials, Obama led McCain in the on-line poll by 23 points! In the same poll, the results showed that “young voters trusted Obama over McCain on nine out of ten issue areas—from terrorism to Iraq to energy to immigration. The only area where McCain eclipsed Obama was the question about whom respondents trusted more to handle being commander-in-chief” (Graff). In popular polls, Millennials are not represented."