Secondary orality

Politics and the Internet: "A great example of the differences between writing and hearing for me came this summer when a friend and I were working on a project to design a logo for a video game. The creators had already come up with the name, Crescendo, and it was our job to come up with its logo. The more and more logos I created led me to notice that there were more or less two groups of logos, one based on the look and spelling of the word, and the other based on its sound. The hardest part of this project has been trying to combine the two groups to create the logo that best fits the game and that will meet the creators expectations"